These are just DRAFT and items optional and can be omitted as time permits, but the key points proposed are as follows:


SEO Tools
- SEO overview, general and best practices
- SEO audit
- SEO reporting
- Recommended and useful Drupal SEO modules and best practices
- Content, documents, images and links optimization (On-page SEO)
- Performance and speed - monitoring, measuring and improving


Social Media Marketing
- Debugging tools
- Social media marketing tools